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Introduction
The Siliconware Precision Industries Co., Ltd. (SPIL, Siliconware) name and logo should be used in accordance with established Company specifications. The following contains information regarding the approval process, correct name usage, proper logo colors, and logotypes.
Logo Usage Approval

The use of the SPIL name and logo by third parties requires advance review and approval by SPIL Marketing Analysis Division. All requests should be forwarded, with examples of proposed usage, to:

W.J. Hsiao
Siliconware Precision Industries Co., Ltd.
PSO-Marketing Analysis Division
No. 123, Sec. 3, Da Fong Rd., Tan tzu, Taichung, Taiwan, R. O. C.
Tel: 886-4-2534 -1525
Fax: 886-4-2534-2025
email: [email protected]

Press Release Approval

All third-party press releases using the SPIL name require advance review and approval by SPIL Corporate Public Relations. Minimum approval time is two business days. All request should be forwarded to:

W.J. Hsiao
Siliconware Precision Industries Co., Ltd.
Marketing Analysis Division
No. 123, Sec. 3, Da Fong Rd., Tan tzu, Taichung, Taiwan, R. O. C.
Tel: 886-4-2534 -1525
Fax: 886-4-2534-2025
email: [email protected]

Company Name Usage

Marketing communications will typically feature the name "Siliconware Precision Industries Co., Ltd." on the first mention, and simply SPIL in all subsequent mentions. SPIL is always spelled with all capital letters.

When mentioning the company name as Siliconware Precision Industries Co., Ltd., all first letter should be set with an initial cap only and always spelled out, except Co. and Ltd. The company should never be listed as "Siliconware Precision Industries" or "Siliconware Precision Industries Co." However, the SPIL or Siliconware name may be used without the tag after initial mention.

Use of the SPIL Logotype

The logo is a symbol of Siliconware Precision Industries Co., Ltd. It is a sign of ownership, a promise of performance and our legal trademark.

Correct and consistent of the SPIL logotype is important for building recognition of the SPIL name, protecting our valuable trademark rights and strengthening our identity across all communication materials.

Logotype Usage Guidelines

To ensure proper representation of SPIL, the following guidelines must be followed for all logo usage. If you have any questions regarding these usage guidelines, please contact:

W.J. Hsiao
Siliconware Precision Industries Co., Ltd.
PSO-Marketing Analysis Division
No. 123, Sec. 3, Da Fong Rd., Tan tzu, Taichung, Taiwan, R. O. C.
Tel: 886-4-2534 -1525
Fax: 886-4-2534-2025
email: [email protected]

Overall Guidelines

Use only the approved files, provided by SPIL, for reproducing the logotype
Do not modify the provided files

When sizing the logotype file in documents, always scale the logotype proportionally.
Logotype Color

The SPIL logotype may only be reproduced in one of the following three color treatments.

Use the information below for accurate color reproduction. No other colors or treatments should be used.

Print applications:
Pantone 286
Four-color process: C100 M66 Y0 K2
Black

Web applications:
R0 G82 B164
Black

White/Reversed
The logo can be reversed to white, out of a solid field of color. The solid color should be dark enough to provide adequate contrast for the legibility of the logo.

Logotype Minimum Size and Orientation

The minimum reproduction size of the SPIL logo is 7/8". Never reproduce the logo at smaller sizes.
When used in large format, i.e. posters, trade show graphics and banners, it should be enlarged proportionately. But never be so big that it's over bearing.
Always use the logotype in horizontal format. Do not use the logotype in a vertical format, as this affects the readability of the logotype and changes its representation as our trademark.

Logotype Incorrect usage
• The logo should never be altered in any way.
• Type or visuals should never obscure or overprint the logo.
• Fonts within the logo should never be exchanged.
• The logo should never be used as a part of a visual.
 
 
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